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Gray Television
Honolulu, Hawaii, United States
(on-site)
Posted
1 day ago
Gray Television
Honolulu, Hawaii, United States
(on-site)
Job Type
Full-Time
Job Function
Sales
MEDIA STRATEGIST (University of Hawaii - Sports Focused) - KHNL
The insights provided are generated by AI and may contain inaccuracies. Please independently verify any critical information before relying on it.
MEDIA STRATEGIST (University of Hawaii - Sports Focused) - KHNL
The insights provided are generated by AI and may contain inaccuracies. Please independently verify any critical information before relying on it.
Description
About Gray Media:Today, we are a growing multimedia company headquartered in Atlanta, Georgia. We are the nation's largest owner of top-rated local television stations and digital assets serving 117 full-power television markets that collectively reach approximately 37% of US television households. The portfolio includes 80 markets with the top-rated television station and 100 markets with the first and/or second highest rated television station in average all-day ratings across 116 of such markets that were measured by Nielsen in 2025. We also own the largest Telemundo Affiliate group with 47 markets and Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Our additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, as well as studio production facilities Assembly Atlanta and Third Rail Studios.
We understand that life needs balance. That is why we offer our employees and eligible family members a comprehensive benefits package, including:
- Comprehensive Medical(Rx), Dental, and Vision Coverage
- Health Savings Account with Company contributions
- Flexible Spending Account
- Employer-paid life and disability benefits
- Paid parental leave benefits
- Adoption and Surrogacy Benefits
- 401(k) Plan, including matching and profit-sharing contributions
- Employee Assistance Program
- Voluntary benefits, including Hospital Indemnity, Critical Illness, Accident Insurance, and supplemental life insurance coverage
- Paid Time Off, including Relocation PTO
- Focus on Caring
Salary/Wage:
$50,000 - $60,000/yr. (paid hourly)
Shift and Schedule:
Mon. - Fri. (or at Manager's Discretion)
Job Type:
Full-Time
_______________________
Job Summary/Description:
Hawaii News Now, the state's dominant multimedia organization, is seeking a results-driven sales professional for a Media Strategist role with a focus on successful partnerships surrounding the University of Hawaiʻi Athletics sports programming. This position is responsible for organizing client deliverables, working with account executives on spot and digital advertising reporting, and maintaining meaningful partnerships with clients across K5 (Independent), KGMB (CBS), KHNL (NBC), and all Hawaiʻi News Now properties.
The ideal candidate is a self-starter who thrives in a fast-paced, multi-platform environment, understands the value of sports audiences, and can contribute to integrated marketing solutions for local businesses aligned with UH sports.
Duties/Responsibilities include, but are not limited to:
- Oversee deliverables of media sponsorships, spot advertising, and digital advertising tied to UH sports programming and related Hawaiʻi News Now inventory.
- Assist account executives with conducting client success meetings that retain and grow UH sponsor partnerships.
- Deliver on custom sponsorship programs that may include on-air, digital, and promotional/branding elements (as available), and clearly communicate campaign value and execution.
- Maintain excellent client relationships through proactive communication, campaign follow-up, and performance recaps (as available).
- Assist in the creation of proposals, media plans, and presentations that align UH sports opportunities with advertiser objectives.
- Collaborate with internal partners (sales leadership, marketing, digital, production, traffic, creative) to ensure campaigns are built and executed correctly.
Qualifications/Requirements:
- 2+ years of B2B sales experience preferred; media sales and/or sports sponsorship sales strongly preferred.
- Strong communication, presentation, and negotiation skills.
- Ability to understand multi-platform solutions (broadcast + digital) and explain campaign strategy clearly.
- Highly organized with strong follow-through, attention to detail, and ability to manage multiple deadlines.
- Proficiency with Microsoft Office/Google Workspace; comfort using CRM tools.
- Familiarity with Hawaiʻi's business community and key categories (tourism, retail, auto, financial, healthcare, telecom, etc.).
- Understanding of sports calendar-driven selling and seasonal pacing.
If you feel you're qualified and want to work with a great group of people, go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on "apply now", upload your resume, cover letter, and references
(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)
KHNL-TV/Gray Media is a drug-free company
Additional Info:
Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray's employees to perform their job duties may result in discipline up to and including discharge.
Job ID: 84379639
Please refer to the company's website or job descriptions to learn more about them.
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