Description

Overview

ABOUT HOLLY TREE COUNTRY CLUB

Founded in 1983, Holly Tree Country Club has been a staple of the Tyler, Texas, community for more than four decades. The Club was designed by renowned golf course architects Robert von Hagge and Bruce Devlin, creating a distinctive golf experience that has become an important part of the East Texas golf landscape. For more than 40 years, Holly Tree has provided its members and guests with a place to enjoy exceptional golf, recreation, fellowship, and family-oriented country club living. The Club's longstanding presence in the Tyler community, combined with its established membership and strong traditions, provides an outstanding foundation for its next chapter.

Under new ownership, Holly Tree Country Club is embarking on an exciting period of transformation and reinvestment. The Club will undergo strategic capital improvements and upgrades designed to enhance the golf course, Club facilities, amenities, and overall member experience. This investment represents a significant opportunity to build upon Holly Tree's history while creating a modern, elevated private club experience. The vision is to establish Holly Tree as one of the premier country clubs in the Tyler and East Texas market.

As the Club begins this exciting new chapter, Holly Tree Country Club is seeking an accomplished, energetic, and service-oriented Head Golf Professional to lead the day-to-day golf operation and play a critical role in shaping the future of the Club's golf experience. This is an exceptional opportunity for a golf professional who wants to join a historic and established private club while helping lead its evolution into a best-in-class country club operation.

POSITION SUMMARY

The Head Golf Professional is responsible for the daily execution of golf operations at Holly Tree Country Club and serves as the primary operational leader overseeing member golf services, tournament administration, golf shop operations, staff development, instruction programs, pace of play, and daily member engagement. The successful candidate will provide exceptional service while ensuring that all golf operations reflect the standards of a premier private country club. Working closely with Club leadership and the Director of Golf, the Head Golf Professional will translate the Club's strategic vision into consistent, professional, and highly engaging daily execution. The Head Golf Professional will maintain a highly visible presence throughout the golf operation, develop strong relationships with members and guests, and foster a culture of hospitality, professionalism, teamwork, and accountability among the golf staff.

Experience Required

QUALIFICATIONS

Required

• Class A PGA Professional in good standing.
• Minimum of three years of experience as an Assistant Golf Professional or Golf Operations Manager at a private club.
• Strong knowledge of golf operations.
• Exceptional member service and relationship-building skills.
• Proven tournament administration experience.
• Strong leadership and staff-development abilities.
• Excellent communication and organizational skills.
• A genuine passion for golf and the private club industry.

Preferred

• Private club experience.
• Experience supervising a golf operations team.
• Golf Genius proficiency.
• Experience with Jonas, Northstar, Club Essentials, or similar club management software.
• Experience hosting major tournaments and events.
• Demonstrated success in developing golf programming and member engagement.

KNOWLEDGE, SKILLS & ABILITIES

The successful candidate should demonstrate proficiency in:

• Golf Operations
• Tournament Administration
• Golf Shop Management
• Retail Operations
• Leadership & Staff Development
• Golf Instruction
• Member Relations
• Merchandising
• Inventory Control
• Staff Training
• Private Club Service Standards
• Communication & Organization

PHYSICAL & SCHEDULE REQUIREMENTS

The position requires the ability to:

• Stand and walk for extended periods.
• Work outdoors in varying weather conditions.
• Lift up to 40 pounds.
• Work weekends, holidays, and tournament events.
• Operate golf carts and practice facility equipment.

PERFORMANCE EXPECTATIONS

Success in this position will be evaluated based on:

Member Experience

• Member satisfaction.
• Member feedback.
• Service standards.
• Member engagement.

Golf Operations

• Pace of play.
• Tournament execution.
• Daily operational readiness.
• Golf shop presentation.

Financial Performance

• Golf shop revenue.
• Merchandise gross margin.
• Lesson revenue.
• Labor management.

Leadership

• Staff retention.
• Training compliance.
• Employee development.
• Operational accountability.

Essential Responsibilities

KEY OBJECTIVES

The Head Golf Professional will:

• Deliver an exceptional member golf experience.
• Execute daily golf operations at the highest level.
• Lead, train, and develop the golf operations team.
• Maintain an efficient and accurate golf shop operation.
• Establish and maintain strong pace-of-play standards.
• Execute tournaments and events at a high level.
• Support membership growth and retention.
• Develop and expand instructional programming.
• Maintain a highly organized and service-oriented golf operation.
• Help strengthen Holly Tree Country Club's reputation as a premier private club in the Tyler and East Texas market.

ESSENTIAL RESPONSIBILITIES

Daily Golf Operations

Oversee all day-to-day golf activities, including:

• Golf shop opening and closing procedures.
• Daily staff assignments and coverage.
• Tee sheet management.
• POS operations and member charging procedures.
• Cash handling and compliance.
• Golf merchandise presentation and inventory management.
• Daily sales reporting.
• Golf cart staging and presentation.
• Practice facility operations and presentation.
• Bag drop and member arrival experience.
• Starter and marshal operations.
• Locker room presentation.
• Practice ball inventory.
• Daily inspections of all golf operation areas.

Member Experience & Relations

Develop strong, lasting relationships with members and guests by:

• Greeting and engaging members throughout the Club.
• Assisting members with golf-related requests.
• Managing tee-time concerns and service issues.
• Resolving member concerns professionally and promptly.
• Following up on member feedback.
• Maintaining a highly visible presence throughout the property.
• Promoting Club activities, tournaments, and events.
• Creating a welcoming, engaging, and service-oriented golf environment.

The Head Golf Professional should spend a significant portion of each day interacting directly with members and guests.

Tournament & Event Operations

Plan and execute a comprehensive calendar of golf events, including:

Club Events

• Weekly member events.
• Club Championships.
• Member-Member tournaments.
• Member-Guest tournaments.
• Couples events.
• Holiday golf events.
• Junior golf events.

Outside Events

• Corporate outings.
• Charity tournaments.
• Association events.
• Sponsored events.

Responsibilities include:

• Tournament setup.
• Pairings and tee sheets.
• Scoring.
• Rules administration.
• Prize distribution.
• Event communications.
• Financial reconciliation.
• Detailed event timelines and operational plans.

Staff Leadership & Development

Lead and develop the golf operations team through:

• Weekly scheduling and labor management.
• Coverage planning.
• Event staffing.
• New employee orientation.
• Golf operations SOP training.
• Service standards training.
• Pace-of-play training.
• POS and tournament operations training.
• Coaching and performance evaluations.
• Employee accountability.
• Professional development.

The Head Golf Professional will mentor Assistant Golf Professionals and support their pursuit of PGA membership and career advancement.

Starter, Marshal & Outside Services

Oversee the Club's starter, marshal, cart, practice facility, and bag drop operations, including:

• Tee-time management.
• Pace-of-play expectations.
• Cart assignments and staging.
• Member greetings and arrival experience.
• Course condition communication.
• On-course pace monitoring.
• Course inspections.
• Member assistance and service recovery.
• Cart cleanliness and maintenance reporting.
• GPS management.
• Driving range setup and presentation.
• Bag handling and club cleaning.
• Club storage procedures.

Golf Shop & Retail

Assist the Director of Golf with all golf shop and retail operations, including:

• Product presentation and merchandising.
• Seasonal displays.
• Inventory organization and controls.
• Receiving and purchase order procedures.
• Physical inventories.
• Shrinkage prevention.
• Merchandise promotions.
• Member special orders.
• Vendor relationships.
• Retail profitability.

Instruction & Player Development

Actively participate in and support the growth of player development programs, including:

• Individual lessons.
• Group clinics.
• Beginner programs.
• Ladies' golf programs.
• Junior golf programs.
• Golf orientations for new members.
• Rules and etiquette programs.
• Club fitting.
• Member welcome programs.

The Head Golf Professional will work with the instructional staff to increase participation, improve the member experience, and grow lesson revenue.

Membership Sales & Retention

Serve as a key ambassador for Holly Tree Country Club by:

• Conducting prospective member tours.
• Participating in membership events.
• Demonstrating Club amenities.
• Building relationships with prospective members.
• Supporting membership retention initiatives.
• Promoting the Club's culture, golf experience, and overall value.

Course Condition Communication

Maintain close communication with the Director of Agronomy regarding:

• Daily course conditions.
• Maintenance schedules.
• Tournament preparation.
• Cart path restrictions.
• Weather-related conditions.
• Member communications regarding course conditions.

The Head Golf Professional should participate in regular course walks with the agronomy team.

Financial & Administrative Responsibilities

Maintain strong operational and financial controls, including:

• Cash handling compliance.
• Daily register reconciliation.
• Member charge verification.
• Refund approvals.
• Tournament accounting.
• Tee sheet audits.
• Guest verification.
• Cart fee controls.
• Merchandise inventory controls.
• Payroll review.
• Tournament financial reporting.
• Lesson tracking.
• Merchandise sales reporting.
• Pace-of-play reporting.
• Member usage reporting.

Benefits

Health Benefits

Lesson Income