Description

White Plains Golf Club, located in Pageland, SC, is pleased to announce an excellent career opportunity for a Director of Sales & Marketing! We are seeking a driven individual who is eager to learn, contribute, and grow within a fast-paced hospitality-focused property organization. As part of Troon, you'll contribute to a global leader in golf and community management.

Compensation: $50,000 - $60,000 annually, plus commission.

Overview:

The Director of Sales & Marketing is an integral member of the management team and is responsible for maximizing banquet & event revenues by creating and implementing the promotion and sales plans for weddings, banquets, business meetings, social events, golf outings and member-related activities at the Club. This position will report directly to the property's General Manager.

Position Responsibilities:

• Achieve sales/profit goals of the property's banquet/events operation.
• Help develop banquet sales budgets and marketing plans.
• Develop and implement programs and activities that increase and retain events, including, but not limited to, telephone sales campaigns, direct marketing campaigns, networking events, open house events, and the like.
• Utilize Tripleseat daily to build and maintain an events prospect database, track all communications and activities with those prospects, and record all sales made.
• Respond to prospect inquiries, conduct tours and meetings for prospective events, and sell events.
• Oversee the development/preparation of contracts for all events.
• Helps prospects (including Members) plan special events including menus, entertainment, theme, decorations and other aspects.
• Work with the General Manager to determine selling prices and menus for catered events.
• Schedule all banquet event functions, prices and prepare event proposals, collect signed contracts and deposits.
• Transmit the necessary information about all events to the appropriate support staff.
• Ensure smooth execution of events by inspecting finished arrangements and collaborating with appropriate department heads.
• Develop, implement and monitor standards of service and coordinate banquet activities to ensure that a high quality of production and service is consistently maintained.
• Attend important events to foster relationships that are important to generate event referrals and other business opportunities.
• Participates in outside activities that are judged appropriate by the General Manager and/or Troon regional team to enhance the presence of the property in the local community.
• Work with the Club's GM and Troon regional team to create sales materials/collaterals.
• Participate in Troon monthly sales calls and/or meetings and the annual Troon sales meeting.
• Perform other related duties as assigned by the General Manager.
• Work with Regional Marketing Team to plan and maintain a monthly social media content calendar.
• Shoot and edit photo and short-form video on course, at events, and in the clubhouse (course flyovers, member moments, pro tips, staff features, dining).
• Post, schedule, and monitor channels; manage response to comments and messages promptly.
• Work with Regional Marketing Team to run paid social campaigns for membership drives, tournaments, and events.
• Track performance and adjust content based on what works.

Qualifications, Experience and Skill Requirements:

• Rigorous sales experience (3-5 years minimum) in banquet sales, and a proven track record of selling weddings and banquets.
• Superior sales skills in prospecting, communication, and closing.
• Present a professional appearance with a pleasant and mature demeanor.
• Excellent written and oral communication skills.
• Must be highly organized, efficient and detail oriented.
• Must have excellent interpersonal/relationship skills.
• Must be comfortable in the use of CRM/sales automation systems (i.e., Tripleseat).
• Must be proficient in the use of Microsoft Word, Excel, Outlook, and PowerPoint.
• Knowledge of the local market is preferred.
• A four-year college degree preferred but not required.

This job description is not an exclusive or exhaustive list of all job functions that an associate in this position may be asked to perform from time to time.

Benefits & Other Compensation:

This position includes eligibility for the following benefits, subject to applicable plan terms:

• Healthcare Benefits - Medical, Dental, and Vision coverage.
• Retirement Benefits - 401(k) with employer match (19 years of age and older).
• Time Off - Paid time off (PTO) and leaves of absence, in accordance with applicable law and eligibility criteria.
• Additional Compensation - Eligibility for Commissions

Eligibility for benefits and the specific terms, conditions, and offerings are governed by the applicable plan documents and company policies, which may be amended at the Company's discretion.

About Troon:

Founded in 1990 and headquartered in Scottsdale, AZ, Troon is the world's largest professional club management company, that specializes in services in golf, hospitality, and residential communities. With more than 900 locations in 45+ states and 27+ countries, Troon is a leading employer in hospitality. Guided by values that emphasize being infectiously energetic, consciously kind, and humbly prosperous, Troon offers professionals the opportunity to grow and succeed within a globally respected organization. Learn more at www.troon.com .