Description

About Gray Media:

Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 45 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

About WAFB:

WAFB-TV is the dominant CBS affiliate in Baton Rouge, known for its long history of award-winning news, weather, and sports coverage and its deep commitment to serving South Louisiana.

Job Summary/Description:

WAFB-TV, the dominant CBS affiliate in Baton Rouge, is expanding its powerhouse sports team with a dynamic Digital Sports Producer. This role is responsible for producing daily live sports streams and specials, developing unique and engaging stories, and appearing on camera as part of live broadcasts across digital platforms. Join a station with a long history of delivering some of the best sports content in Louisiana to one of the most passionate fan bases in the country.

That keeps fans coming back for more - this is your chance to do it in one of the most passionate sports towns in America.

Duties/Responsibilities include, but are not limited to:

About the Role
From LSU to high school powerhouses and everything in between, Baton Rouge fans crave smart, fresh, and engaging coverage of their favorite teams. As our Digital Sports Producer, you'll help lead the charge in how we tell those stories every day across our digital platforms and live broadcasts.

You will:

- Produce daily live sports streams that inform, entertain, and engage fans across web, mobile, and social platforms
- Create and produce sports specials that showcase the biggest games, rivalries, and personalities in Louisiana sports
- Find and develop unique, compelling story ideas that go beyond the box score - features, explainers, profiles, and behind-the-scenes stories
- Appear on camera as a fill-in host or contributor for digital shows and live hits
- Participate in live broadcasts, working closely with anchors, reporters, and the production team to deliver clean, energetic, and compelling shows
- Collaborate with the sports team to plan coverage, build content franchises, and grow WAFB's sports brand across all platforms

What We're Looking For:
- Strong sports knowledge, especially of local and regional teams and storylines
- Proven ability to produce digital video content (live and/or recorded)
- Comfort and confidence on camera in both live and recorded environments
- Solid writing skills with an eye for catchy headlines and engaging social posts
- A creative mindset - always looking for a new angle, new format, or new way to reach fans
- Ability to thrive in a fast-paced, deadline-driven newsroom
- Willingness to work nights, weekends, and game days as sports schedules demand

Why WAFB?
WAFB is known for a long history of delivering some of the best sports content in Louisiana, with a trusted brand and a loyal audience that expects big things from us. You'll be joining a team that loves sports, loves storytelling, and loves this community. Here, your ideas matter, your creativity is encouraged, and your work will be seen by a passionate, engaged fan base every day.

If you're ready to help shape the future of digital sports coverage in one of the country's most electric sports markets, we want to hear from you.

Qualifications/Requirements:

- College degree in journalism, communications, or a related field
- Proven ability to appear comfortably and confidently on camera, including in live settings
- Strong writing skills with the ability to craft clear, engaging sports content across platforms

If you feel you're qualified and want to work with a great group of people, go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on "apply now", upload your resume, cover letter, and references

(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)

WAFB-TV/Gray Media is a drug-free company

Additional Info:

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray's employees to perform their job duties may result in discipline up to and including discharge.