Description

Marketing Executive

Location - London with hybrid working as per departmental requirements (currently a MINIMUM of 40% (2 days per week).

LCP is an award-winning actuarial and analytics consultancy providing market-leading capabilities and advice across pensions and financial services, energy, health, and analytics. We use powerful analytics fused with human expertise to shape a more positive future.

We have an exciting opportunity for a proactive, well-rounded Marketing Executive to help deliver a wide range of marketing and business development activity across the firm. You'll support managers and senior specialists in creating campaigns, content and events that build our profile, engage clients and prospects, and support the firm's commercial goals.

This is a varied and fast-paced role, ideal for someone who enjoys working across multiple projects and disciplines. You'll get hands-on experience across events, digital, content, campaign delivery, research, awards and client development programmes - collaborating with experts from PR, design, digital marketing, CRM, sales enablement and more.

No two days will be the same, and you'll have plenty of opportunity to learn, contribute ideas and grow your skills across the full marketing mix.

Your responsibilities

• Work with partners and other members of the BD team to deliver effective marketing and BD plans and activities, using a wide range of tactics and channels
• Execute and support a variety of BD activities, such as events, webinars and podcasts, market research, literature and report production, content drafting, award submissions, internal and external communications, and lead generation
• Ensure effective delivery of projects and tasks including taking briefs, diary management and logistics, follow up, measuring return on investment, and ensuring internal stakeholder buy in at all stages
• Deliver integrated and innovative marketing and sales support campaigns which reach the right audiences with relevant and timely messages
• Draft marketing and sales support materials such as emails, flyers, briefing notes, web copy, brochures, event literature, presentations, social media posts and blogs (working with SMEs and senior colleagues where appropriate)
• Support website updates and publishing of digital content (with training as needed)
• Work with specialists in the team (eg PR, digital, design, CRM, events) and external agencies and suppliers where appropriate to deliver successful results
• Monitor competitor and industry activity
• Support basic campaign measurement and reporting to help the team understand performance and inform future activity

What skills, experience and qualities are we looking for?

• An all-rounder; who understands (or is keen to learn) a wide range of marketing and business development tactics
• A curious proactive marketer who enjoys trying new approaches and making smart use of tools and technology
• Someone who thrives in a collaborative, fast-paced team and enjoys working with marketing specialists to deliver projects. A person who enjoys variety- every day will be different
• A team player, contributes ideas and supports others to achieve their goals
• Understanding of when and how to use a wide variety of tactics from across the marketing mix to increase the external profile of the business which may include events, digital, thought leadership, content, market research, communications, product and message development, client targeting, acquisition and development. Training will be provided as required
• Able to manage multiple projects at once, working calmly and efficiently under pressure
• Excellent project management skills - prioritising, organising workload, planning, seeing project through to completion
• Excellent communication (written and spoken) and organisational skills
• Excellent attention to detail
• Graduate with 3+ years marketing/ business development experience, preferably within B2B professional or financial services
• An understanding of pensions, investment, insurance, financial or consulting markets would be valuable
• Partnership experience desirable

Software Packages

Required: Microsoft Word, Excel and PowerPoint.

Desirable: Experience and ability to use CRM databases, webinar platforms (ON24 in particular), content management systems and email marketing tools. Basic understanding of design software (ie Adobe) would also be useful.

What's in it for you?

Take a look at our Glassdoor and Career stories pages to see why our people love being here! As well as joining a multi-award winning, fun, collaborative, people first organisation where your personal and professional skills will be developed to make you the best you can be, we offer an attractive benefits package designed to promote your overall wellbeing so that you are able to perform to your full potential both in and out of work. Currently our core benefits package includes:

For you:

• Hybrid working (see top of the advert for details)
• Professional study support (where applicable)
• Access to our internal Wellbeing, LGBTQ+, Multicultural and Women's networks

For your family:

• Life assurance
• Income protection
• Enhanced maternity/paternity/adoption and shared parental leave

For your health:

• 26 days annual leave (pro-rata for part-time working) plus bank holidays (most of which can be taken flexibly!) with options to buy & sell holiday
• Private medical insurance
• Discounted gym memberships, critical illness and dental insurance through our flexible benefits
• Eye care vouchers
• Cycle to work scheme
• Digital GP services

For your wealth:

• Competitive pension scheme
• Discretionary bonus scheme
• High street discounts
• Season ticket loans

For others:

• Volunteering opportunities

For the environment:

• Electric vehicle salary sacrifice scheme (qualifying period applies)

And much more!

We continuously strive to build an inclusive workplace where all forms of diversity are valued, including age, background, disability, gender, gender identity, gender expression, race, religion or sexual orientation.

LCP is committed to making our opportunities accessible to all and would welcome you getting in touch to let us know if an adjustment can be made to help with your application. This may be extra time for assessments, pre-interview site visits, interview structure or questions, or asking us about building accessibility. Whatever it may be, please get in touch via our dedicated email address - accessibilityaware@lcp.uk.com to discuss how we can support you with your application.

Recruitment agencies

LCP operates a Preferred Supplier List (PSL) for recruitment agencies which is reviewed annually. We do not accept unsolicited CVs from agencies who are not part of our current PSL. LCP only pay agency fees where we have a signed agreement in place, and the agency has been instructed by a member of our recruitment team to supply CVs via the Applicant Tracking System (ATS) for a legitimate, open vacancy. If this process is not adhered to, LCP reserve the right to contact these candidates directly and have discussions with them without paying any agency fees. We do not pay agency fees when speculative and unsolicited CVs are submitted to any employee or Partner at LCP.